The Habit Launches ‘No Kid Hungry’ Campaign

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Doing its part to help end the problem of childhood hunger in America, The Habit Restaurants, Inc.(Nasdaq: HABT) is launching a partnership with No Kid Hungry in which guests are encouraged to donate at the register and, in return, receive a certificate to enjoy a complimentary Charburger with cheese on their next visit through October 14, 2015.

The campaign, which runs nationwide at participating* Habit Burger Grill locations between August 26 and September 30, 2015, addresses the serious issue of childhood hunger in the United States where 1 in 5 children cannot count on their next meal.  During the campaign guests at The Habit who donate $2 to No Kid Hungry, a national campaign from the nonprofit Share Our Strength, will receive a certificate for a free Charburger with cheese good on a future visit.

The Habit/No Kid Hungry partnership will raise funds from 120 Habit restaurants nationwide and donations will directly support No Kid Hungry’s mission to wipe out childhood hunger in the U.S. by connecting kids in need with nutritious food and teaching families how to cook healthy, affordable meals.

On National Cheeseburger Day, September 18, officials from The Habit will travel to New York City to join executives from No Kid Hungry to ring the NASDAQ opening bell together.

“Childhood hunger in America is something we take seriously,” said Russ Bendel, chief executive officer at The Habit Burger Grill, an Irvine, Calif.-based restaurant company. “Since 2010, The Habit has partnered with No Kid Hungry by donating 100 percent of the proceeds from pre-opening lunches and dinners at more than 20 of our grand openings. We are honored and humbled to take this effort to the next level and help keep our nation’s children healthy.”

“We applaud The Habit for stepping up to make a difference that will have an incredible impact,” said Debbie Shore, co-founder of Share Our Strength. “We need to have strong children in order to have a strong nation. Every donation can make a difference and just $1 can provide a child with up to 10 healthy meals.”

No Kid Hungry (www.nokidhungry.org) is a campaign of Share Our Strength, a registered 501(c) (3) private, nonprofit organization based in Washington, D.C.

For more information, visit www.habitburger.com. The Habit is also found on social media at FacebookInstagram, Twitter and YouTube.

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