Leave the Cake Pop. Take the Cannoli.

2532

Imaginative Restaurateur, Tony Roman at Basilico’s in Huntington Beach & Chef Justin Scott (pictured) positions his latest campaign at Starbuck’s customers exiting the drive-thru.

As a marketing strategy, Tony decided to place a teaser sign facing the Starbucks drive-thru now across from Basilico’s. He came up with a play on words related to the famous quote from the Godfather movie. And ‘cake pops’  as you may know, are Starbucks’ most popular dessert unique to them.

The sign urges patrons to “Leave the Cake Pop” and “Take the Cannoli”.

Print Friendly, PDF & Email