Naugles Corp. has hired Fransmart, the franchise development firm behind the explosive growth of 5 Guys Burgers, QDOBA Mexican, The Halal Guys, and Slapfish, to begin franchising throughout North America. As part of its corporate expansion strategy, the Southern California taco chain, recently revived by popular demand, will continue opening locations in Orange County, California. A high volume of franchise inquiries led Naulges to develop a partnership with Fransmart to meet the growing demand in multiple states. Fransmart feels deep rooted customer enthusiasm and brand passion, coupled with the recent success of the restaurant’s relaunch, will power Naugles to open over 1,000 units in the future.
Founded by Dick Naugle in 1970, the popular chain was merged with Del Taco in 1988 and eventually phased out by the mid-90’s. Christian Ziebarth and his partners have led the rebirth of the brand, opening the hit Fountain Valley Corporate Kitchen in July 2015 and Huntington Beach boardwalk location in May 2016.
The menu features classic Naugles favorites such as the cheese burrito, bun taco, taco salad cup, the Naugleburger, and more. Naugles was voted #1 for best menu by OC Weekly in 2015 against 100 other restaurants and best Mexican Restaurant in Fountain Valley for 2016. New restaurant development strategy will include primarily drive-thru locations and will also include densely populated end cap and food hall locations.
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