While total restaurant visits increased by one percent in 2012 compared to prior year, visits by U.S. Hispanics declined by one percent, a loss of 86 million visits, reports The NPD Group, a leading global information company.
U.S. Hispanics, especially those who are more bicultural, are younger as a group than non-Hispanics. Thirty-four percent of U.S. Hispanic restaurant visitors are between the ages of 18 and 34, reports CREST Hispanic, which tracks U.S. Hispanic foodservice usage by level of acculturation.This age group, although still the heaviest restaurant users among Hispanics cut back on their use of restaurants in 2012 more than any other U.S. Hispanic age group.
Published by Stephanie To
06/12/13
